TriMark Digital Named Search Engine Land 2017 Awards Finalist In Three Categories

Search Engine Land, a leading search marketing publication, named TriMark Digital as a finalist in three categories for its 2017 Landy Awards. Carefully selected from nearly 300 submissions from top digital agencies, in-house marketing teams and more, this honor recognizes the most innovative strategies in search marketing.
TriMark Digital is thrilled to announce finalist nominations for the following categories:
- Pinehurst Resort for Best Enterprise SEM Initiative – Travel & Lifestyle
- Fairview Garden Center for Best Local Search Marketing Initiative – SEO
- Fairview Garden Center for Best Overall SEO Initiative – Small Business
For Fairview Garden Center, TriMark utilized an integrated and creative SEO strategy to help increase organic leads by 98% year over year. The team worked with a combination of local search engine optimization, thorough technical updates to aid in conversion optimization and advanced schema markup implementation to increase organic traffic by 36% and thus also increase organic conversions.
The team worked steadily over the last year and half to build Fairview’s organic local presence, and it’s now showing in the growth in sales numbers they are projecting for 2017.
For Pinehurst Resort, TriMark delivered an impressive ROI through geo-targeted campaigns, extensive keyword research and setting aggressive bid adjustments to better drive reservations and bookings at the resort, spa and on the course.
“To be finalists in three categories is a true honor,” said Randy Goins, President of TriMark Digital. “Our strategists work tirelessly to produce real, measurable results that impact our clients’ bottom line. We certainly couldn’t be in the running without our hardworking and talented team!”
Winners will be announced during an evening awards ceremony and celebratory gala held on October 25, 2017 in New York City.
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