Brand Marketing & Membership Growth
A world-class strategy for a world-class club.
As the highest-earning club in the Invited portfolio, The Woodlands was deserving of world-class marketing that reflected its position in the golf world and the Woodlands community. We clarified the Club’s vast offerings across its 4 properties, enhanced the Member experience, built New Member waitlists, and increased private event revenue.
634% Increase in Media Impressions YoY
13% Increase in Website Impressions YoY
65% Increase in Membership Leads YoY
42% Increase in Closed Members YoY
“TriMark understands our business and has become an “ace in the hole” for us. They enhanced the current marketing strategies we had and closed gaps that we didn’t have the bandwidth to fill with others. We even had to hire new people to respond to all the quality digital leads we received from their campaigns. Their creativity and full-funnel approach has been exactly what we needed.”
– Bonnie Scoggins, VP of Marketing at Invited